Whether you’re dreaming of more flexibility, extra income, or building a thriving company, the leap from idea to action can feel overwhelming. We have worked with hundreds of new cleaning business owners, so we are sharing our no-nonsense roadmap to help you get started – no big budget required!

1. Get Clear on Your Why

 Every successful cleaning business starts with a strong motivation. Are you looking for flexible hours, a better work-life balance, or the chance to build something bigger? Knowing your “why” will keep you focused and resilient when challenges arise.

2. Start Simple – Don’t Overthink It

 You don’t need expensive branding or a huge investment to launch. Focus on delivering great cleaning services and building trust with your first clients. Simplicity is your friend in the early days.

3. Nail the Basics: Terms, Conditions & Insurance

 Set up clear terms and conditions and get the right insurance in place from day one. This protects your business, gives you peace of mind, and reassures clients that you’re professional and credible.

4. Find Your First Customer (It’s Easier Than You Think!)

Tap into your personal network – friends, family, and local community groups are often your best first customers. Word of mouth is one of the most effective ways to grow your cleaning business organically.

5. Price for Profit, Not Just to Win Jobs

Avoid the temptation to undercut competitors. Work out your costs and set cleaning rates that allow you to make a profit and invest in your business’s growth. Sustainable pricing is key for long-term success.

6. Invest in the Right Equipment

 You don’t need to buy the most expensive cleaning equipment, but reliable, quality tools will help you deliver consistent results and save time on the job.

7. Focus on Customer Experience

A friendly, reliable service and clear communication go a long way. Happy clients become repeat customers and your best source of referrals.

8. Get Comfortable With Self-Employment

Running your own cleaning business is a learning curve. The flexibility and sense of achievement are worth it, but be prepared for ups and downs. Keep learning and adapting as you grow.

9. Build Simple Systems Early

Start with basic checklists and routines for each job. These simple systems will save you time and help you maintain high standards as your business expands.

10. Take Action – Don’t Wait for Perfect

The best cleaning companies are built by taking action, not just planning. Take that first step, learn as you go, and remember: every successful cleaning business owner started exactly where you are now.

Ready to make your move?

Check out DCBN membership for all the support, documentation, training and mentoring you’ll need for just £30 a month:

www.dcbn.org.uk/join-us

And check out this fantastic ebook on how to Start a Cleaning Business, written with over 17 years of experience in the industry:

https://dcbn.org.uk/product/how-to-start-a-domestic-cleaning-business/